Advertise With Us
Quick answer: Advertising on Idiom Insider puts your product or service in front of a focused audience of English learners, teachers and word lovers. We offer clearly labelled placements designed to fit the reading experience, honest notes about who reads us and current rates on request — no inflated numbers, no disguised ads.
Key takeaways
- Focused audience: readers actively improving their English and looking for good tools.
- Labelled placements: every ad is marked so readers always know what they are seeing.
- Flexible formats: from simple display slots to longer sponsored features.
- Honest metrics: we share audience notes through a media kit rather than vanity numbers.
- Rates on request: pricing depends on format and scope — ask for current rates.
Why advertise on Idiom Insider
Generic ad networks scatter your message across sites that have nothing to do with what you sell. Idiom Insider does the opposite: our readers arrive because they care about English, idioms and clear expression. If your product helps people learn, teach or enjoy language, you are reaching exactly the right people — an audience already leaning toward what you offer.
Who reads Idiom Insider
Our readership is built around language and learning. Typical readers include:
- English learners at every level, from beginners to advanced speakers polishing nuance.
- Teachers and tutors looking for explanations, examples and classroom-ready material.
- Students and professionals who need confident, natural English for study and work.
- Writers and word enthusiasts who enjoy the stories behind expressions.
We describe this audience honestly. When you request our media kit, you get a straightforward picture rather than exaggerated claims.
Advertising formats we offer
- Display placements in-page, sized to sit comfortably alongside our content.
- Sponsored content — a longer, labelled article that tells your story.
- Newsletter or roundup slots where available, to reach engaged subscribers.
- Package campaigns combining formats for a launch or seasonal push.
- Partnerships for brands that want an ongoing presence.
What we advertise — and what we don’t
We prioritise products that genuinely serve learners and teachers: apps, courses, tutoring, books, tools and reputable programmes. We decline advertising that misleads learners, makes unrealistic promises about fluency, or clashes with our readers’ interests. Being selective keeps the site useful, which is exactly what makes advertising here worthwhile.
How labelling and disclosure work
Every paid placement on Idiom Insider is clearly marked as advertising or sponsored, in line with the FTC endorsement guidelines. Readers should never have to guess whether something is paid. You can read the full policy on our advertising disclosure page and see the wider picture on how we make money.
Pricing and how to request rates
Because a single display slot and a full launch campaign are very different jobs, we price by format and scope rather than one flat number. Tell us what you want to achieve and we will send current rates, availability and a media kit. Request everything through the contact page or email [email protected].
How to get started
- Tell us your goal — awareness, sign-ups, sales or a specific launch.
- Get the media kit with audience notes, formats and current rates.
- Choose a format and confirm timing and any creative needs.
- We publish your labelled placement and share what we can measure.
About Idiom Insider
Idiom Insider is an independent English-language learning resource focused on idioms, expressions and the way real people actually use English. Our work is written and checked by people who teach, study and edit the language, and our reference explanations are kept separate from anything a brand pays for. You can learn more about our mission and the people behind the site on our about page, and you can always reach a real person through our contact page or at [email protected]. Any commercial placement on Idiom Insider is labelled in line with the FTC endorsement guidelines, and our editorial explanations of idioms and usage are never for sale.
Frequently asked questions
How much does advertising on Idiom Insider cost?
It depends on the format and scope. Request current rates through the contact page and we will send a media kit with options.
What audience will my ad reach?
English learners, teachers, students and word enthusiasts. Our media kit describes the audience honestly, without inflated numbers.
Are ads clearly labelled?
Yes. Every paid placement is marked as advertising or sponsored, following the FTC guidelines.
Can I advertise a language app or course?
Yes, if it genuinely helps learners. We welcome apps, courses, tutoring and books, and decline anything that misleads readers.
Do you offer sponsored articles as well as display ads?
Yes. See sponsored content for longer, labelled features, or combine formats in a campaign.
Can advertising influence your editorial recommendations?
No. Our explanations and recommendations are independent. Read how we make money for the full picture.
How do I book?
Send your goal, timing and any budget range via the contact page or [email protected], and we will confirm availability.
Do you have a media kit and education advertising rates?
Yes — request our media kit and current rates via the contact page; we share reach, formats and pricing on enquiry.
What education advertising formats do you offer?
Directly sold display placements, clearly disclosed sponsored content, and ongoing partnership campaigns.
Do you work with education advertising agencies?
Yes — we work directly with agencies and brands. Tell us your goals via the contact page.